The growth in popularity of Ted Baker as an eyewear brand in Denver was almost inevitable. Christened the fastest growing eyewear brand by the Design Quarterly Magazine in 2015, it was only a matter of time before the locals of Denver bought into the vision of the genius designer Ray Kelvin, the man behind Ted Baker.
So what makes the Ted Baker brand story unique? What makes Ted Baker eyewear better than most available brands?
The Ted Baker Story
Long before venturing into designing frames and other eyewear, Ray Kelvin was spending the better part of his days and nights designing shirts in a backstreet shop in downtown Glasgow, Scotland. Thanks to his ability to pay attention to the smallest of details, Ray, together with a couple of his friends, was able to launch a shirt company, which gained traction in the city within its first year. Their catch? A fictitious character in the name of Ted Baker whose name the brand thrives on to date.
Ted, as a brand, has an unswerving focus on quality, attention to detail, and a subtle sense of humor that appeals to its customers. Within a few years, Ted Baker became a household brand not just in men’s clothing, but also women’s accessories and eyewear.
The decision to venture into the eyewear industry was both astute and bold because it is considered as one of the most reserved industries in terms of fashion. Fast forwarding to today, one cannot help but admire the success of Ted Baker as an eyewear brand. The brand’s attention to detail, functionality, and aesthetic value have helped it to spread all around the world, and it is now a force to reckon with.
What Makes Ted Baker Eyewear Stand Out?
Regardless of the design of Ted Baker glasses that you opt for, you are always guaranteed that they will be both comfortable and durable for everyday wear.
Affluent designs that people can identify with
Irrespective of your age or your personality, you are guaranteed to find a pair of glasses that satiate your needs. Ted Baker is synonymous with prosperous designs characterized with simplicity and clean lines.
Quality, durable products
Ted Baker appreciates that modern consumers value high quality goods, and their products are designed to match the expectation of this modern shopper. The frames and other components are made from light, high-quality material that offers longevity. Any investment you make on a Ted Baker pair of glasses, therefore, is worth every penny.
To understand why Ted Baker is causing ripples in the eyewear industry, head down to Vision Care Specialists to check out our assortment of Ted Baker glasses.